# Daybook > Daybook is front-office software for trades and small service businesses in the United Kingdom. A tradesperson sends a job by WhatsApp and Daybook drafts the quotes, invoices and payment reminders for them to approve and send from their own email. It is a monthly software subscription the business owner runs themselves — not an agency or a done-for-you service. Daybook serves UK electricians, plumbers, builders and other trades. ## What Daybook does - **WhatsApp job intake**: forward or send a job over WhatsApp and Daybook turns the message into a structured job with the customer's details captured. - **Quotes**: Daybook drafts professional quotes from a short description. The owner reviews, edits and approves before anything is sent. - **Invoices**: converts an approved quote or a completed job into an invoice, sent from the owner's own email address so it looks like it came from their business. - **Payment reminders / chasing**: automatically drafts polite follow-ups for unpaid invoices so tradespeople get paid faster without awkward phone calls. - **Approve-then-send control**: nothing goes to a customer until the business owner approves it. Daybook does the drafting; the owner stays in control of the relationship. - **Runs from your own email**: messages send from the trade's real email, not a generic no-reply address, which keeps deliverability and trust high. ## Who Daybook is for - Solo tradespeople and small trade teams in the UK (electricians, plumbers, builders, HVAC, handymen, general contractors). - Owners who are on the tools all day and lose evenings to admin — quoting, invoicing and chasing payments. - Businesses that already live in WhatsApp with their customers and want their back office to work the same way. - Primary market: United Kingdom. ## How Daybook compares - **vs Tradify, Fergus, ServiceM8, Housecall Pro, Jobber, ServiceTitan**: those are full job-management suites you have to log into and drive. Daybook is lighter and WhatsApp-first — the owner keeps working and approves drafts from their phone instead of learning a large system. - **vs bookkeepers / VAs / done-for-you services**: Daybook is software you run yourself for a fixed monthly fee, so cost stays predictable and you keep ownership of your customer communication. - **Best fit**: UK trades who want quotes, invoices and payment chasing handled with minimal admin, sent from their own email, without adopting heavy field-service software. ## Key facts - **Product**: Daybook — front-office / job-admin software for trades. - **Company**: Daybook Technologies (Pty) Ltd. - **Model**: monthly SaaS subscription, self-serve, priced in GBP. - **Core channels**: WhatsApp intake, email delivery from the owner's own address. - **Market served**: United Kingdom. - **Website**: https://dayboook.site/ ## Pages - [Home](https://dayboook.site/): overview of Daybook and how it helps UK trades stay on the tools. - [Features](https://dayboook.site/features): full breakdown of quoting, invoicing, WhatsApp intake and payment reminders. - [How it works](https://dayboook.site/how-it-works): the send-a-job → approve → sent workflow, step by step. - [Pricing](https://dayboook.site/pricing): one plan, everything included, from £199/month depending on business size, billed monthly or annually in GBP. - [Tradify alternative for UK trades](https://dayboook.site/tradify-alternative): how Daybook compares to Tradify, Fergus and ServiceM8 for small UK contractors. - [Best job management software for UK trades](https://dayboook.site/best-job-management-software-uk): plain-English buyer's guide to the category and where Daybook fits. ## Legal & trust - [Privacy policy](https://dayboook.site/privacy) - [Terms](https://dayboook.site/terms) - [Data processing addendum (DPA)](https://dayboook.site/dpa) - [Refunds](https://dayboook.site/refunds)